Glamorgan Cricketers Unite Against Dementia


Alzheimer’s Society Cymru staff, supporters, volunteers and people affected by dementia marked this year’s Dementia Awareness Week by uniting against dementia with Glamorgan County Cricket Club. The squad met on Thursday 18 May, before the start of training for their match against Nottingham, to mark the Club’s commitment to become Dementia Friendly.

The team at The SSE SWALEC, including Glamorgan players, Stadium staff, security and other partners, have committed to make as many Dementia Friends as possible over the next six months and are united against dementia this Dementia Awareness Week.

Alzheimer’s Society’s Dementia Friends programme is the biggest ever initiative to change people’s perceptions of dementia. It aims to transform the way the nation thinks, talks and acts about the condition. A Dementia Friend learns a little bit more about what it’s like to live with dementia and then turns that understanding into action – anyone of any age can be a Dementia Friend. There are over 68,000 Dementia Friends in Wales.

Glamorgan CCC Chief Executive Hugh Morris said; “Glamorgan CCC are pleased to partner with Alzheimer’s Society Cymru in supporting Dementia Awareness Week. Sport plays a crucial role in creating memories for people of all walks of life and we’re committed to doing our part in becoming dementia friendly.

“As well as supporting the Sporting Memories Foundation, in partnership with the Health and Parks team at Cardiff Council we’ve recently set up a QR code walking route around the stadium.  This new initiative will benefit groups visiting The SSE SWALEC for the first time as well as more regular visitors wishing to re-discover their memories of the venue and the team. Alzheimer’s Society Cymru do extremely valuable work in both providing support and helping research and together we’re united against dementia.”

Cheryl George Regional Community Fundraising Manager, at Alzheimer’s Society Cymru said:

“This year we asked people to come together to unite against dementia, forgetting their differences to help urgently find a cure, improve care, and offer help and understanding.

“Dementia doesn’t care who you are; it could affect us all. It’s set to be the 21st century’s biggest killer, with someone developing it every three minutes, and so many people are facing it alone.

“It’s great to have Glamorgan Cricket and the whole team at the stadium on board during Dementia Awareness Week, rallying to help us tackle dementia through their membership, supporters and visitors to The SSE SWALEC.

“In addition to making as many Dementia Friends as possible, they will also be supporting Alzheimer’s Society Cymru’s Side by Side volunteering project and helping to raise much needed funds to support people affected by dementia during the summer games.

Over 3,700 people have dementia in Cardiff.  Alzheimer’s Society Cymru is here for anyone affected by dementia. The charity provides information and support, to find out more call the National Dementia Helpline on 0300 222 1122 or visit


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