02/07/2020

A new report by the International Longevity Centre UK (ILC) highlights that older consumers could drive economic growth in the post-pandemic recovery but business is failing to meet their needs. “Lockdown not shutdown: How can we unlock the longevity dividend post-pandemic?” argues that older people on a fixed income may have not faced as significant a financial shock as younger people yet lockdown has made it difficult for this group, particularly those shielding, to actually spend their money. Older consumers spent £319 billion (54% of all UK consumer spending) in 2018, a figure set to increase as the…